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Strategy and Business Development Director Aviva USA

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People

James Brooke

James Brooke has twenty years experience in the field of internal communication and change management.

He started his career within the Management Development and Communications team at BT, before co-founding Integra, the management consultancy.

He has held senior positions with a number of consultancies within the WPP Group. James has directed multi-national programmes for, among others, Kellogg’s, Unilever, Renault, Diageo and Aviva. He has led major research programmes on behalf of The Chartered Institute of Marketing and Cranfield Business School, as well as being a regular contributor and speaker, both in Europe and the USA, on the subject of communication, motivation and the impact on business performance.