The trait that make people want to be led by you

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Why do some leaders naturally inspire trust and loyalty while others struggle to connect? In this video, we explore the non-verbal cues that make people instinctively willing to follow certain leaders. Using real-life examples like the 1988 US presidential debate and insights from social psychologist Susan Fiske, we reveal the two key traits every great leader needs: competence and warmth.

Discover how showing genuine warmth can make a bigger impact than just competence alone.

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